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Chatbots in the Hospitality Industry
Chatbots are robots able to manage repetitive human interactions through messaging interfaces such as the live chat on your website, Facebook Messenger, WhatsAp...
Knowledgebase
Techtalk.travel
Benjamin Devisme
September 28th, 2020
Best practices for a successful revenue management audit
Successful revenue management strategies need strong foundations. Those foundations are built by analysing and interpreting your current approach to revenue man...
Knowledgebase
Thibault Catala
August 19th, 2020
Guest Apps in the Hospitality Industry: Here to stay?
In the last few years, digital transformation and the use of mobile apps to deliver on-demand guest services have been widely discussed in the hospitality indus...
Knowledgebase
Techtalk.travel
Julie Grieve
August 10th, 2020
Digitalization does not replace the individual guest services
In today's interview we talk to Verena Jaeschke, General Manager at the Hotel Oderberger & Head of Business Development GLS Sprachzentrum. Verena explains how s...
Knowledgebase
Florian Montag
July 7th, 2020
Enhancing your hotel's offering to unlock new segments
2020 marks a turning point in the way the hospitality industry operates. As we enter a new age of travel, it is time to reinvent ourselves and rethink the past ...
Knowledgebase
LĂ©a PayrĂł
June 24th, 2020
How do I best implement digital tools in my hotel?
In today's interview we talk to David-Friedemann Henning, Co-Founder & CEO of the BIG MAMA Hotels Berlin & Leipzig. David shares with us his experience on how t...
Knowledgebase
Florian Montag
June 15th, 2020
Analyse & optimise your hotel's software contracts to reduce costs
Dramatic events call for dramatic changes and it is safe to say our industry will never forget the unprecedented harm COVID has caused to all its stakeholders: ...
Knowledgebase
Thibault Gence
June 9th, 2020
Communication for a successful reopening
In today's interview we talk to Nadja Dahlmann, Head of Marketing and PR of Empire Riverside and Hotel Hafen Hamburg. Nadja explains to us why communication is ...
Knowledgebase
Florian Montag
May 26th, 2020
Smart Hotels: In Room Technology
Before COVID-19 hotels primary strategies were to create guest satisfaction, brand loyalty and revenue. In theory this won’t change but hoteliers and hotel owne...
Knowledgebase
Techtalk.travel
André Baljeu
May 25th, 2020
Reshaping your operations for the new age of travel
Since the beginning of the 2010s, the hospitality industry has been experiencing a continual growth. After a record-breaking year in 2019 with $550 billion in r...
Knowledgebase
LĂ©a PayrĂł
May 20th, 2020
Real Time Data: Taking the Mickey! Why hotels should pay more notice to how Disney uses real-time data to enhance their guest experience.
Forget about cobbling together your own hotel tech-stack, the hotel of the future will be onboarding their very own digital experience platform (DXP), one that ...
Knowledgebase
Techtalk.travel
David Turnbull
February 18th, 2020
The 5 questions to ask yourself before buying new software
Deciding to invest in new software is difficult, especially when it comes to adding an additional piece to your existing ecosystem. In the past, hotels generall...
Knowledgebase
Thibault Gence
November 25, 2019
GDPR Compliancy: The honeymoon's over
Around 500 days have passed since Europe’s data protection overhaul became a reality. With its draconian threats of penalties, the General Data Protection Regul...
Knowledgebase
Techtalk.travel
Peter Hense
November 6th, 2019
Building your hotel brand in the new social media era | Episode 3: Social Media Toolkit for Hoteliers
Welcome to the latest article of this special series written by SĂ©bastien FĂ©lix of Tell Trends and exclusively dedicated to the hotel brand image on social netw...
Knowledgebase
SĂ©bastien FĂ©lix
October 25th, 2019
Building your hotel brand in the new social media era | Episode 2: From Storytelling to Direct Bookings
Facebook & Instagram have become key players in the advertising, offering modern and innovative formats to promote a hotel or a destination. In this article, we...
Knowledgebase
SĂ©bastien FĂ©lix
October 11th, 2019
Building your hotel brand in the new social media era | Episode 1: Why Hotel Branding Matters by Tell Trends
Welcome to this special 3-part series, brought to you by Sébastien Félix of Tell Trends and exclusively designed to help you create a hotel image on social netw...
Knowledgebase
SĂ©bastien FĂ©lix
September 27th, 2019
OTA's - The Uncomfortable Truth
The Direct Booking Wars. The media, vendors, and industry players have sensationalised the struggle for power in hotel distribution as an “us versus them” battl...
Knowledgebase
Techtalk.travel
André Baljeu
July 7th, 2019
The evolution of the PMS
I, like most of my peers in this part of the industry, have the experiences of the taped together, self-made, wall charts and hand-written journals, with an imp...
Knowledgebase
Techtalk.travel
Martin Harlow
May 20th, 2019
How to prioritise your technology selection process
There are many possibilities to transform the guest experience with new technologies and optimise processes. An analysis of the current IT setup is the starting...
Knowledgebase
Florian Montag
June 17, 2019
How to optimise your website and booking engine conversion
OTAs: “Frenemies” or simple enemies? The everlasting debate of the digital era in the hotel industry is far from over. Putting good and bad practices of OTAs a...
Knowledgebase
Thibault Gence
October 30th, 2018
The hotelier's pain point: How do I find my ideal Channel Mix?
There is not one perfect channel mix for every hotel, but there is definitely a magic formula to optimise your chance of filling your hotel through your most pr...
Knowledgebase
Florian Montag
July 1st, 2018
Make the right choice on your new Revenue Management Solution
Revenue management is always a hot topic in the industry. Specially at the moment there a lot of new revenue management systems (RMS) coming to market, all clai...
Knowledgebase
Florian Montag
July 3, 2018
The guide to choosing your channel manager
The channel manager takes care of connecting and automating your distribution throughout all your channels. It connects to your PMS and the different OTA’s, Bra...
Knowledgebase
Florian Montag
July 6, 2018
Things to know when getting into metasearch
Cost of advertising is rising, OTA commissions are rising, in other words cost of distribution is on the rise. Countering that requires smarter advertising syst...
Knowledgebase
Florian Montag
July 9, 2018
Winning the upsell gamble with perfect timing
80 DAYS: As an industry, we focus a lot of our attention on the direct revenue generated by a hotel website and rightly so. But as we all know, unlike most onli...
Knowledgebase
Marieke Wisse
July 10, 2018
Revenue Management 101
There are a lot of articles out there on Revenue Management and how to get started. But most of them start at the beginning…we think you should start at the end...
Knowledgebase
Jens Munch
May 1, 2018
Todays Hotel Guest Data is like Oil in the 18th Century
Hotel Data in the 21st century is like oil in the 18th century and the hoteliers that are able to see its value and learn how to extract it will realize huge re...
Knowledgebase
Todd Kramer
August 21, 2018