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Benchmarking (Fairmas)

Verified profile

Berlin

Between 11 and 50

2003

The reliable hotel market monitoring tool to base your strategic decisions

Reviews summary

100 %
Likelyhood To Recommend
(based on 7 hoteliers)
Features
4.83
Ease of use
4.83
Value for money
4.67
Support
5.0
Implementation
4.83
See all reviews

Description

Hotel Benchmarking is the comprehensive daily monitoring tool that provides essential market insight of the German hotel industry. This includes a comparison of your hotel performance against your own competitors in the form of KPIs. In addition, the integrated trend barometer provides an outlook of the next three months for your proactive action. Hotel Benchmarking allows any hotel business to secure and expand their market share. High level of data security is guaranteed through the anonymization of data coming from over 1680 participating German hotels (and counting). All benchmark processes are marked with the declaration of tolerance of the German Federal Cartel Office.

Features include:

  • Web-based - available 365 days a year and 24 hours a day 
  • Automatic e-mail reporting and Excel export
  • Interfaces for automated data import from PMS and data warehouse systems and data export to data warehouse systems
  • Headoffice version with special reports (from 5 hotels) 
  • Daily, monthly and annual performance comparison 
  • Event reporting (trade fairs, holidays etc.)
  • Reports in any foreign currency
  • Extended data collection (total turnover, travel, guests, etc.)
  • Individual competitor sets  
  • Best & Lowest Performer
  • Trend barometer with outlook on the next three months

Software languages:

Features

Benchmarking
- View all

No features listed for this category

Analytics & Business Intelligence
- View all

Revenue forecasting & budgeting

Custom dashboard

Flexible user rights & restrictions by employee

Multi-property view

Corporate accounts sales & commission tracking

Online travel agents sales & commission tracking

Team collaboration Tools

Year-to-year comparison of all major data sets

Predefined & custom alerts

Custom reporting

Competition comparison (e-reputation)

Website performance tracking

Social media monitoring

KPI dashboard

Pricing

180.0 €
per property/year
15.0 € minimum price
Contract length: 1 year

Support

Dedicated account manager

Phone support business hours

On property support

Live chat for support

Ticketing system

Languages spoken by support

Integrations (26)

Reviews

300 rooms Hotel in Germany

Chain hotel
Revenue & e-Commerce
Reviewed On
04/08/2020
Pros

Einfache Handhabung, schnelle Umsetzung des Kundenservice von Änderungen, Übersichtlichkeit und einfache, schnelle Anbindung in andere Systeme.

Cons

Eine größere Auswahl bei den Hotels gerade in B/C Destinationen, dies ist aber auch seitens Fairmas selbst nicht unbedingt hauptsächlich zu beeinflussen.

Features
5.0
Ease of use
5.0
Value for money
5.0
Support
5.0
Implementation
5.0

309 rooms Hotel in Germany

Chain hotel
Revenue & e-Commerce
Reviewed On
21/07/2020
Pros

Many comparable hotels. Clearly arranged. Chain Mode. Fast support !!!!!

Cons

In the reports, you can only evaluate full months. It would be nice if you could select date ranges (e.g. 15.02.-26.04.2020).

Original review translated from german
Features
4.5
Ease of use
4.5
Value for money
4.0
Support
5.0
Implementation
4.5
Fairmas replied
12-08-2020

Thank you very much for your kind review. We would like to point out that in the Hotel Version self-defined timeframes may be used on the start page and the Event Overview, without any restrictions. In the Headquarter Version this function is available on the start page, the Matrix and the Group Report.

205 rooms Hotel in Germany

Multi-property hotel
Corporate Office
Reviewed On
20/07/2020
Pros

Structured presentations, access to hotel groups, very good reporting especially during trade fair and event periods, very good and fast customer service, always offering a solution

Cons

Further locations and destinations in rural areas would be welcome.

Original review translated from german
Features
5.0
Ease of use
5.0
Value for money
5.0
Support
5.0
Implementation
5.0