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Branding & Advertising Strategy (Influence Society)

Verified profile

Annecy - Lyon - Paris

Between 1 and 10

2016

We help you catch your future guests’ attention by creating inspiring content and advertising campaigns.

Reviews summary

100 %
Likelyhood To Recommend
(based on 11 hoteliers)
Features
5.0
Ease of use
4.78
Value for money
4.61
Support
4.89
Implementation
4.83
See all reviews

Description

We grow compelling stories for our clients through a creative and insights-driven approach of your digital marketing strategy: brand content, social media, online advertising and mobile-first web development. Discover our digital marketing strategies for hotels.

Brand Content | We help you catch your future guests’ attention by creating inspiring and engaging content.

  • Social media branding
  • Content production
  • Video marketing

Social Media Management | We help you grow your online communities and build strong relationships (engagement).

  • Community Management
  • Social CRM
  • Followers Growth

Social Media Advertising | We create beautiful and dynamic ads for Facebook & Instagram to reach your most qualified audience.

  • Custom target audiences by demographics, interests, location and behaviour
  • Reach your best customers
  • Test and reach similar & lookalike audiences

Search Advertising | Be visible to travelers at the right time with advanced Search Advertising and maximize direct revenues.

Display & Youtube Ads | Display stunning banners and videos to increase your visibility and direct travelers to your hotel’s website.

Brand Protection | Be visible to travelers at the right time with advanced Search Advertising and maximize direct revenues.

Remarketing | Build trust around your brand and increase your conversion rate with returning guests and visitors.

Software languages:

Features

Online Content Management
- View all

Description management

Image management

Video management

Ratecodes mapping

Distribution to online channels

Secured media library

Workflow & approval engine

Automated image gallery for your website

Flexible user rights & restrictions by employee

Multi-property management

Metasearch & Ads Manager
- View all

Meta search marketing

Budget Management

Bidding System

KPI dashboard

Content analysis & optimization of all live platforms

Strategic consulting services

Connection to all relevant meta searches (trivago, tripadvisor, kayak, etc...)

Pricing

250.0 €
per property/month
250.0 € minimum price
Contract length: Non-binding
Free trial, Setup fee
What's included?
  • Audit & competitors benchmark
  • Advertising strategy
  • Creation of the campaign
  • Weekly campaign management
  • Weekly reporting

Support

Dedicated account manager

Phone support business hours

On property support

Live chat for support

Ticketing system

Languages spoken by support

Reviews

40 rooms Hotel in France

hotel
Directeur des Opérations
Reviewed On
10/05/2020
Pros

Partenaire très réactif et Toujours à l’écoute. Toujours de bonnes idées; un partenaire de qualité

Cons

A ce jour je n’ai pas de points négatifs à signaler et j’ai ce partenariat depuis plusieurs années

Features
5.0
Ease of use
4.5
Value for money
5.0
Support
5.0
Implementation
4.5

70 rooms Hotel in France

Independent hotel
Propriétaire
Reviewed On
07/05/2020
Pros

Spécialisation hôtellerie + multi compétences + connaissance du marché hôtelier

Cons

Avoir plus de visibilité sur les évolutions de Google pour s’adapter au changement

Features
5.0
Ease of use
5.0
Value for money
5.0
Support
5.0
Implementation
5.0

60 rooms Hotel in France

Multi-property hotel
General Manager
Reviewed On
04/05/2020
Pros

Very professional and friendly team, relevant recommendations, up to date follow-up, close to their clients.

Cons

Reporting tables could be improved, more readable, with historical data

Original review translated from french
Features
5.0
Ease of use
4.5
Value for money
4.0
Support
4.5
Implementation
4.0

37 rooms Hotel in France

Independent hotel
Operations Manager
Reviewed On
29/04/2020
Pros

Taking into account the client's specific requests; regular monitoring of ongoing campaigns with many proposals to improve results; monthly sending of results with detailed reports: an excellent tool that allows at a glance to see the impact of campaigns and their success or failure.

Cons

I don't see any! because the team is always present and reactive and the tools put in place are easy to use.

Original review translated from french
Features
5.0
Ease of use
5.0
Value for money
5.0
Support
5.0
Implementation
5.0
Influence Society replied
29-04-2020

Thank you very much, it's a pleasure to work with you !!!

487 rooms Hotel in France

Independent hotel
Marketing & Sales
Reviewed On
29/04/2020
Pros

The Influence Society team has real expertise in the field and being specialized in the hospitality sector is a major asset. They are attentive, offer tailor-made solutions and are responsive. Equally important, they make this sometimes complex universe understandable and fun.

Cons

To date, we are satisfied with our collaboration with Influence Society.

Original review translated from french
Features
5.0
Ease of use
5.0
Value for money
4.0
Support
5.0
Implementation
5.0
Influence Society replied
29-04-2020

Thank you very much, we are delighted to accompany you in all your projects!